Unibet company has been registered in 1997. In 1998 Unibet was granted to run betting operations in UK. In the same year Unibet established an office in London and commenced trading as a betting operator taking bets over the telephone. In 1999 Unibet launched internet web site in Swedish and English languages.  Since 2002 to 2004 they managed to double their registered members’ amount from 200.000 to 350.000 and it is a best sign about Unibet professionalism and ambitions in their first years. According to 2008 year data when this Unibet review has been written they had 2.3 millions registered members worldwide.

 

Unibet Plc is a Swedish owned company but is licensed and regulated by the laws governing the United Kingdom and Malta. Unibet company is a member of different organizations and it says a lot about Unibet safety. Here are the main facts to review before you will join Unibet sportsbook :

•    Unibet is one of the largest online gambling operators in the European market with over 2.5 million customers worldwide.
•    The customer base spans more than 150 countries.
•    In December 2007, Unibet acquired Maria Holdings, the largest online bingo operator in the Nordic market.
•    Unibet Group plc is a company incorporated in Malta with registered number C 39017.
•    Unibet is certified by G4, Global Gaming Guidance Group, complying with their Code of Practice in relation to responsible gambling.
•    Unibet is a member of European Gaming and Betting Association and Remote Gambling Association.
•    Unibet is listed on Stockholm's Stock Exchange

Unibet’s key markets are the Nordic countries as well as certain European markets with gambling monopolies. The main reason for selecting these markets has been a strong gambling culture in those countries coupled with high Internet penetration.

Unibet uses own software and have unique design which differ them from other sportsbooks in Europe. It’s not easy to say is it good or not but personally for me it was a bit difficult to approach to their design when I joined them. But after using site for few days I found that Unibet sportsbook is easy to use, fast and reliable. But maybe site navigation could be better.

Also maybe Unibet has too much green color in their design. Personally I prefer more classic colors (black, silver, white, blue) but on other side your eyes will never be tired when browsing Unibet website.

I rated Unibet design as 7/10 because it has some significant differences comparing to other website and I am not sure that their design is best. Many other Unibet reviews on other sites has the same notice about their design. So there is a big risk that some players would not feel comfortable with site layout and design. However for more 2 millions registered Unibet members it was not a problem and after reading this Unibet review further you will understand why they stayed with Unibet for long.

Unibet has standard betting odds around 1.85-1.90 on the most betting markets. Unibet usually does not appear in odds comparison services as a bookmaker with highest or lowest odds on sporting event. Usually they somewhere in the middle of the bookmakers list.

I would rate Unibet odds as average but with plus sign because they have more or less attractive odds comparing to their markets choice so I rated Unibets odds as pretty good.

Unibet offer extensive coverage of all the European and International football leagues plus American football. Also at Unibet you can bet on following sports: bandy, baseball, basketball, boxing, cycling, cycle-cross, darts, finance / politics, futsal, handball, ice hockey, rugby union, snooker, speedway, tennis, trotting, volleyball, water polo, winter sports and miscellaneous entertainment bets. Some other sports/events are added to the line periodicaly so you will never be unsatisfied with Unibet betting line.

As for basketball betting line at Unibet I can say only compliments. As for me Unibet is a perfect bookmaker for those who place bets on basketball.  Looks like Unibet sportsbook has own basketball analytics because they take a risk to release own line for tournaments which are difficult to estimate right.  Unibet basketball line often has best offers and is not so fast moving when pick becomes public. The main reason of this is that Unibet don’t react into other bookmakers line movements. They usually stay with their line until public find the value and starting to place bets with Unibet.  

 

Also I heard a lot of warm words regarding Unibet tennis line. Unibet is one of the few bookmakers which allows to bet on set handicap and allows special bets for tennis like over/under, games handicap, serve speed and so on. Many tennis players use Unibet because of their tennis special offers.  The same could be said about other markets.

Unibet has really wide betting line with many good points for you as punter.  As for me their betting line together with their respectable odds is one of the best in the world. I would give 10/10 them here but because of 8-10% margin at the most markets I rated it at 9/10.

Unibet offers a NetEnt flash casino (play in browser) on www.unibet.com and soon also a download casino (play in downloaded client) from Microgaming. Over 50 games available on www.unibet.com and over 110 games available on www.unibetcasino.com All the popular table games, video pokers and slot machines identical to those in regular brick & mortar casinos available. Prize pools in promotions and casino tournaments of up to €20,000. Unibet offer a lower house edge overall, compared to brick & mortar casinos, result in a better experience for casino customers.

Unibet has the biggest online casino tournaments in the world. Unibet hosts regular €10,000 and €20,000 tournaments that run on a specific game where players compete against each other. Based on a formula of 20 best consecutive rounds the players are ranked on a leaderboard. At the end of the tournament (which usually runs for a week) the top 10 placed are awarded real money prizes according their ranking. Participating is very easy: you need to play with real money and play at least 20 rounds on the game anywhere in between the start and end date of the tournament.

Unibet also offers a wide range of casino products like you would find in a regular brick and mortar casino: table games, video slot machines, video poker etc. The top table games are obviously Blackjack & Roulette with definitely the best looking roulette on the web. Next to these there are highly popular poker-inspired casino games like Caribbean Stud, Casino Hold’em, Let It Ride and many more.     The Video Poker collection goes from single hand to 100 hands with various types like Jacks or Better, Deuces Wild & Joker Wild. For the fans of Slot Machines, Unibet definitely has a very interesting offer with several high quality Video Slots with highly entertaining bonus rounds & free spins and the possibility to win big on the progressive jackpots. Jackpot 6000 has proven to be the favorite slot for the Nordic markets. With a Super Meter round and a very specific game play it is certainly worth a go if the player enjoyed the slot machines present in the Nordic region.

 

Unibet Soft Games Review

This is an inexpensive entertainment form appealing to a large audience. Unibet currently offer 21 different games in the following categories: Card, Dice, Hi-Lo, Lotto/Keno, Sport, Varia . Unibet 3rd Party upplier has all available soft games staged on their Edge Platform.Pop up flash games,  easy to integrate into other platforms. It is noticeable that 33% of Games players are 18-25 year old males.

Unibet Skill games review
 Unibet currently offers 20 Games with a catalogue featuring Sport, Arcade, Card & Dice etc. You can play single and Multiplayer games for cash prizes. Multiplayer games – Couronne, Backgammon and 8-ball pool 37% players of Skill Games are 18-25 years old. Attracts a young demographic audience.

Unibet uses Netent as the provider scratch cards. Very popular due to their low costs and the opportunity to win big instantly. According to data provided by Unibet approximately 5 out of 10 cards win. Cards are offered in four different purchase categories: €0.50, €1, €2 and €5. The €2 and €5 cards both have a Progressive Jackpot where a percentage of each ticket sale goes towards the Jackpot which constantly increases it until won.

Unibet is very interactive bookmaker and you will never feel boring while being a member of Unibet sportsbook. There are plenty of possibilities to spend time and money (or win them).  Comparing to many others bookmakers they allow members to play against each other by taking small commission from winnings. I rated Unibet interactivity as 9/10 because they still have room for improvement by implementing some kind of sports promotion. Some other bookmakers like Bwin already have fantasy leagues and Unibet should work in this direction to get 10/10 from me.

Honestly speaking I never have contacted them so I will rely on data mentioned in Unibet sportsbook reviews on other betting websites. According to them Unibet customer support could be better than it is. There were some complaints that Unibet support is not very fast when replying to email inquires but on other side have multilingual phone support. However Unibet Rules and Help section provide comprehensive information which should reduce your need to contact Customer Support.

 

Unibet is listed on Stockholm's Stock Exchange and all indications suggest the organization is financially sound.  They offer different methods of payment and I think that any punter will find a way how to deposit and withdraw funds from Unibet.  At this moment you can deposit money by Visa, MasterCard, NETeller, bank transfer, moneybookers.  Comparing to many other bookmakers at Unibet all withdrawals are free unless the amount is less that $15 US.

I never heard negative testimonials about Unibet loyalty. They always do what they say and fulfill all their obligations.

The welcome bonus at Unibet is 15 Euros which will be added on to the player’s account once an initial 15 Euro bet is wagered on any sporting event.  

Unibet also have special bonus for UK players. They offer 50% bonus to your deposit sum but the maximum size of bonus is 30 Euros. Before you can make a withdrawal the bonus amount has to be turned over 12 times in our sportsbook on odds 1.40 or above. This is a 50% deposit bonus with a maximum of 30 Euros; i.e. when you make a deposit of 15 Euros you'll receive an extra bonus of 7,50 Euros.

Unibet bonuses are quite easy to get but they are far away from best market bonuses like Bet365 or PinnacleSports offer.  

Unibet has so many certificates from different safety organizations that you can’t doubt about Unibet safety. Also I did not heard from players about serious problems with money withdrawal or bad ethics from Unibet.  Unibet was included into SBR sportsbooks rating as a B+ category bookmaker what means that this bookmakers is “Very Good with minimal risk to players funds”.  Unibet is a safe bookmaker and you can gamble there without thinking about possible problems.

Unibet does not spend money on TV and offline advertising (like Bet365 or Bwin) and this is a main reason why their name sounds as new for many of experienced players. In reality Unibet started its business earlier than PinnacleSports and have many strong points as a bookmaker.  It looks especially good for those players who often do bets on basketball and tennis. Also I would recommend using Unibet as a main betting operator in case if you still search for it. At Unibet you will find wide range of betting markets, many special bets on different sports and all these with respectable odds.

 

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